Branded Entertainment, often referred to as Branded Content or Advertainment, constitutes an entertainment marketplace approach that delivers as a marketing strategy for both the network property and the brand partner.   This unique concept generally involves receiving funds from the brand in exchange for the exposure from product visibility.
Unlike Product Placement, our unique branded entertainment strategy allows us to explore content partnership opportunities aligning your entertainment property with consumer product companies hoping to leverage their brand’s image to its target audience, thus benefitting all parties involved…the producers, marketers, distributors and broadcasters.
Innovative Content is currently seeking brands interested in sponsoring short-format digital content. Our original branded television project “ The Indie List,” a weekly series of one hour episodes is expected to attract young aspiring filmmakers from all over the United States with hopes of landing a distribution deal for their completed or partially completed film projects.